This Privacy Policy describes how HerSelf Hair Company collects, uses, and keeps the personal information of those who visit or purchase from the site. 

Collecting Personal Information

When you visit the site, we collect certain information in various ways. We also collected some additional information that is described below. 

Device information

• Personal information collected: The version of the web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and your experience with the website
• Purpose of collection: To improve the performance of the site and to perform analytics on Site usage to optimize our site
• Source of collection: Collected automatically when you access our site using cookies, log files, web beacons, tags, or pixels
• Disclosure for a business purpose: Shared with our processor Shopify

Order information

• Personal information collected: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number
• Purpose of collection: To provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
• Source of collection: Collect from you.

Customer support information

• Personal information collected: As per requirement that may include name
• Purpose of collection: To provide customer support
• Source of collection: collected from you

Minors

The site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal information, please contact us at the address below to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

• We use Shopify to power our online store. 
• We may share your Personal Information to comply with applicable laws and regulations or to protect our rights.

Using Personal Information

We use your personal information to provide our services to you, which include offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Lawful basis

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

• Your consent;
• The performance of the contract between you and the site;
• Compliance with our legal obligations;
• To protect your vital interests;
• To perform a task carried out in the public interest;
• For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order through the site, we will retain your personal information for our records until you ask us to erase this information. 

Automatic decision-making

We [DO/DO NOT] engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision-making include:

• Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.
• Temporary denylist of credit cards associated with denylisted IP addresses. This denylist persists for a small number of days.

At HerSelf Hair Company, we urge our visitors to visit this page occasionally because we may change our privacy policy at any time to improve our services and customers’ experience.